Fizzy Toy Show is a channel on YouTube, which creates child-friendly content. And this is not surprising, because the author of the channel is the little Fizzy (a small fantastic creation) and his caring parents. The family decided to create their own channel on the video platform in 2014. For several years of creativity as bloggers, they have achieved good results and popularity. This is shown in figures: the family has more than one million subscribers and some videos of their authorship received more than 30 million views! This success is due to the fact that the family uses its own formats and genres, and also thanks to a funny character named Fizzy. In addition, the channel is always operational and relevant to the content criterion. The creators of the channel periodically spread on the channel reviews on the most popular novelties of the children’s toys market.
What does the content of the channel consist of? Let’s look at the most successful thematic video blocks which are on the channel. The first block contains video reviews of the world’s most popular sweets and goodies. For example, huge “Kinder Surprises”, inside of which there are hundreds of toys based on cartoons “Paw Patrol” or “Peppa Pig”. The second block contains a series of the author’s show “Toy Blind Box Show”. In each series, Fizzy opens these magic boxes to find there a sea of toys. These are toys created based on the animated cartoons “Frozen”, “Puppy Patrol”, “Little Mermaid”, “Minions”, “Smurfs”. In the third block there are video-reviews about toys from the manufacturer “Disney”. In addition, the channel has reviews of toys from the creators of computer games, as “Minecraft” or “Five Nights at Freddy’s”. The following block contains videos in the genre “Do it yourself”. These are video lessons on modeling of plasticine or making toy mucus.