Kid Song Toys is a channel on YouTube, which is quite young, and successful. The channel was created in 2015 by a friendly family. This time was characterized by the fact that the children segment of the English-speaking YouTube was in the period of active development. At that time, ordinary children turned into real Internet stars, and the parents of some small bloggers pursued commercial goals. Also known is the fact that most commercial channels used the same genres and formats, exploited the images of annoying cartoon characters. It’s also no secret that the modern generation of children does not represent life without social networks. In turn, producers of children’s content do not always create useful or cognitive products. Thus, children watch videos that propagate the cult of consumption for hours. What are we leading to? The fact is that the YouTube channel named “Kid Song Toys” chose a completely different vector of activity. The fact is that the channel’s authors create videos that combine entertainment and teaching components. Video products are colorful, vivid, performed with 3D technology, but these videos are also context-based training. Thanks to this, the Internet project has achieved significant success in 2 years of creativity. Judge for yourself: the channel has more than 300 thousand subscribers, and some videos have more than 80 million views!
What about the content of the channel? The first thematic block contains songs of a training format about the names of representatives of flora and fauna, for example, about farm animals, inhabitants of the seas, even dinosaurs! The second thematic block contains covers for a popular children’s nursery rhyme about a finger family. The roles of family members are performed by a wide variety of creatures and things, such as tractors or gorillas.