MyVoxSongs Nursery Rhymes is a channel on YouTube, which offers entertaining and educational content for toddlers. The authorship of the channel belongs to a group of talented and creative people, which consists of amateur animators. Also, the creative team consists of composers who compose and arrange musical accompaniment of mini-films. They became part of the children’s segment of the English-speaking YouTube in the distant 2009. From the beginning of the creative path, they have chosen a classic vector for the development of their channel. How is it shown? Firstly, the main characters of the mini-films on the channel are such classic heroes as Alice, Humpty Dumpty, Three Bears from the fairy tale of the same name. Unlike other children’s channels, this channel refused to use images of characters from modern cartoons, like “Peppa Pig” or “Minions”. Secondly, the authors do not use the 3D format. Instead, they use a slightly «naive» way of drawing cartoons. Thanks to such conscientious long-term work the channel managed to become popular. This is manifested in the fact that the channel has more than 300 thousand subscribers, and some videos have more than 50 million views.
What about the content? All channel content can be conditionally divided into several blocks according to the genre and theme criteria. The first block contains lullabies based on English classical fairy tales. These songs are covers for such musical compositions as «Itsy Bitsy Spider», «Humpty Dumpty», «Hickory Dickory Dock». The second thematic block contains educational videos. The main characters of such videos are such characters as five cheerful monkeys, three kittens and a black lamb. They teach small viewers such fundamental concepts as colors, numbers and names of emotions, fruits and vegetables.