Sandaroo Kids [DisneyCarToys] is a channel on YouTube, which produces truly family-friendly and child-friendly content. The channel has a very long history on the video platform. The fact is that this online project has become part of the children’s segment of the English-speaking YouTube in far 2012. The channel was created by happy parents of three lovely children, whose names sound like Alex, Ava and Adam. The first videos of this creative group were rather primitive in terms of plot and quality. The content consisted of two-minute video reviews on cult toy cars from “Disney Pixar”. However, time dictates its own rules, so soon the family changed the creative paradigm. Mom, Dad and children began to use the genre of sketches, creating small comedy films. In addition, they learned how to mount video clips, bought a professional camera, which allowed producing really high-quality, bright and colorful content. Due to this the channel was unthinkable popularity. Judge for yourself: this YouTube project has more than 5.5 million subscribers, and some video products have more than 185 million views.
What does the content of the channel consist of? First of all, it is worth noting that the authors of the channel produce really original content. They do not often exploit annoying formats, for example, challenges, pranks or “bad kids”. The first thematic block contains mini-films about the adventures of Spiderman and Elsa from “Frozen”. According to the plot, they are a married couple and just love to play pranks and have fun. The roles of lovers are played by Mom and Dad of Alex, Ava and Adam. The second thematic block contains mini-series about an amusing creation named Cookie Monster. Each series is a review of the cult toys, for example “Disney Pixar”,”Polly!”, «Play Doh», etc.